With the acceleration of the process of information network, e-commerce has become an important means for the survival and development of future enterprises. Enterprises have also evolved into e-commerce enterprises, and logistics has also evolved into e-commerce logistics, marking a new stage in the development of modern logistics. . The logistics and distribution models adopted by various enterprises are different. At present, the more common ones are self-operated logistics, third-party logistics and multi-party cooperation to distribute goods.
First of all, for self-operated logistics, its advantages are fast speed, good timeliness, good user experience, better grasp of cargo information, timely delivery of goods, better promotion of contact with customers, and maintenance of the image of its own brand Play a big role. The disadvantage is that the initial investment cost of warehouse and logistics distribution is large, and the benefits can only be realized when there is a certain scale. The cost will gradually increase with the expansion of the logistics system, and the capital investment is large, so the self-built warehouse is a self-operated logistics distribution model It is still suitable for relatively strong companies, such as Jingdong, Haier, Suning, Gome and other well-known companies are adopting the self-operated logistics distribution model.
The advantages of third-party logistics companies are that they have strong logistics expertise, high logistics warehousing management capabilities, and high cargo safety factors. However, logistics generally have problems such as delayed delivery and low efficiency. Secondly, it will reduce the production enterprise's ability to control logistics, unable to communicate more closely with customers, and further strengthen the brand influence. However, third-party logistics companies have small investments and low risk coefficients, and are more conducive to enterprises to devote themselves to their core business development, thereby improving their business. So on the whole, the advantages outweigh the disadvantages and it is worth adopting. For example, JD.com, Suning, Amazon, Dangdang, and Vipshop all adopt the third-party logistics distribution model.
Multi-party cooperation and joint delivery of goods is an alliance model established between enterprises. It promotes strategic co-leasing and unites several enterprises for joint delivery, which effectively reduces costs, and is more conducive to mutual learning between enterprises, to optimize resources and increase benefits. The only shortcoming is that as long as one of the companies withdraws, it will affect the other parties. If they encounter losses, it is difficult to hold them accountable, but there will certainly be unwilling parties to share, and it is difficult to reach a consensus. Such as the Fort Worth Mumbai Furniture and Accessories Company in Texas, USA.
However, the logistics and distribution method of an e-commerce company is not the only one. Almost most companies like to use the self-operated logistics + third-party logistics system. After all, no company can guarantee that the logistics and distribution system established by itself is very complete. of. The above is an introduction to the advantages and disadvantages of the logistics distribution model.